Google puts foot down on porn ads

Internet giant Google has instituted new algorithms in its decade-old AdWords program, which enables ads to be placed through searches on the website, to make it more difficult to advertise pornographic material. The change comes on the heels of a larger effort by Google, started in 2013, to prevent bloggers from making money by posting ads for online pornographic material through the AdWords program.

In a statement to both individuals and organisations advertising using AdWords, Google stated, "Beginning in the coming weeks, we'll no longer accept ads that promote graphic depictions of sexual acts including, but not limited to, hardcore pornography; graphic sexual acts including sex acts such as masturbation."

The twist has caught most of the porn industry off-guard, with many of them viewing this change as an obstruction on the most popular and generally effective method of advertising porn. With many of the big porn corporations based in the US, lobbyists are claiming that such changes infringe upon their right of free speech.

Here we can see that on a simple local search, in Noida, of the word "massage", 3-4 advertisements pop up suggesting spa services and commercial massage parlours nearby.

But, specifying the search to say "sexy massage", we now see these advertisements disappear. This means that the majority of ads linking to those keywords were pornographic in nature.

This general trend by Google to reverse the expanding and free nature of internet pornography has been ongoing since 2012, when they announced the first major plans for safer searches through keyword manipulation. However, the pornographic content is still very much accessible through specific searches on the Google website and Google has subsequently denied any accusations of censorship.

New Android L release

New Android L release date and new features: Details announced at Google I/O

 Google launched Android 4.4 KitKat last September so we've investigated when the new Android version will be released, whether it's 4.5 or 5.0. Google has detailed Android L at it's I/O 2014 developer conference so there's lots to talk about. Read: How to get Android L now.

New Android L: Release date

Ok, first things first. It's unclear whether Google's new Android version will be 4.5 or 5.0 although the former is the favourite at the moment. It's thought that the name, following the alphabetical list of sweet treats, will be Lollipop. Previous versions include KitKat, Ice Cream Sandwich and Honeycomb. It's codenamed 'Moonshine'. See also: 30 best Android smartphones in UK: What's the best Android phone you can buy in 2014? 

Google has confirmed the existence of the next version of Android but is only calling it the 'Android L release'. It looks like we'll have to wait for a proper name. At I/O, the firm announced that Android L will arrive later this year in autumn.

For developers, the L developer preview is available now.

New Android L: Material Design

Google has revealed a new design language for the Android L release which is called 'material'. Overall, it's a cleaner and very Google style which developers can make use of in apps. The Roboto font can also be used anywhere. You'll notice that the new navigation buttons are a triangle, circle and square.

See also: First Android L screenshots: how the new material design looks on the Nexus 5.

Elements can now be given depth, so shadows and light sources affect user interface elements in real time. App interfaces will now feature touches of colour automatically generated based on the content and there are new animations and touch feedback.

You can see the new look in the above and main article images including new icons and new navigation buttons. Take a look at Google's video below to get an idea of what new Android L will look and feel like.

New Android L: New features

Enhanced notifications

Android L will make notifications even better. For starters you can get them on the lock screen - and they will be automatically ordered in priority. You will be able to swipe them away like normal or double tap to open the relevant app.

New lockscreen

Part of the Android L redesign is a new lockscreen which will show you notifications (see above image). You'll need to swipe up to unlock (if you don't have a lock pattern or other unlock method) but you can also swipe right to launch the dialler or left to launch the camera.

New multi-tasking

Forget a 2D list of open apps, the new recent apps section of Android L brings a Google Now card style layout. The open apps flow on a sort of carousel and can be swiped off to either side to close them as before.

It's not working on the developer preview but some apps, for example chrome, will be able to have multiple cards in recent apps. Android L will show a separate card for each open tab.

New notifcation bar

The Android L notification bar looks quite different to before. It works in the same way as before so a swipe from the top of the screen grants access. There's a new layout and colour scheme.

Instead of tapping a button to access quick settings you simply swipe downwards a second time. There is now screen brightness control as standard and a new 'cast screen' icon for mirroring with a Chromecast.

Security - personal unlocking

Google said that security is a key element for Android and its users. A new feature will enable users to unlock their smartphone when physically near enough a device like an Android Wear smartwatch. It's a bit like cars with keyless entry.

Battery life - new saver mode

Better battery life is something we always want and Google promises that Android L will bring it via a new battery saving mode. Project Volta will allow developers to identify how their apps are using battery so they make improvements.

Google said that the new battery saving mode will give a Nexus 5 an extra 90 minutes of power. The battery section of the settings menu now gives more detailed information, too.

Performance

As we expected, Android L will support 64-bit processors and it will also support the ART software library which Google says will be twice as fast as Davik.

view the video

http://www.youtube.com/watch?v=Q8TXgCzxEnw

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Writer's Block Tips

5 Ways To Help Beat Writer's Block

Have you ever thought of a topic you wanted to write about for your blog and you sat down to write the content and no words come out? You brainstorm and try to make yourself write, but you can't get your fingers to type on the keyword or write on paper? Don't feel alone. That is exactly what writer's block feels like and it can happen to any blogger (and any kind of writer) at some point and time.

When writer's block strikes you, try some of the following tips to get back into the flow of writing:

1. Take a Break and Be Creative

Clear your mind from the task at hand and do something creative. Make some updates to your website. Create an infographic you've been thinking of doing for your business. Work on customizing your social network backgrounds. Do any type of project that uses the creative part of your brain.

2. Exercise

Get blood pumping throughout your body and exercise. By doing this, it will get more oxygen to your brain and stimulate your mental process. Go for a mile or two walk. Do some housework you've been putting off. Try doing yoga to help clear your mind and help your body. Dance around the house like no one is watching. Just get your body moving so that your brain will move as well. When the blood that was diverted to your muscles to keep them going comes rushing back to your cerebral cortex, you will find it's one of the best times to get that flow of writing going again.

3. Free Writing

Begin writing about things just off the top of your head. It can be about the topic you are wanting to write about for your blog, it can be something completely unrelated. Take a blank piece of paper and whatever pops in your head, write it down. Just get your thoughts out. By doing this, it will help you get into the "state" of writing and then be able to write about your original topic.

4. Change of Scenery

Go to a different location to write. Sometimes a change in your environment will give you inspiration. Take a trip to your local library, grab a table or a computer (depends if you are handwriting or typing). Take your laptop and go to the park. Try out one of the local cafes. Even if there is no wi-fi where you go, you can write offline and upload the content when you get home. A change in your scenery can give you a fresh perspective on writing and help conquer that writer's block.

5. Time of Day

Change up the time that you work on writing your blog content. If you normally write in the evening, try writing in the morning. Change your schedule around. Breaking a habit like this may help you think in a different perspective and get you going in a brand new way. There are morning people that may think better in the mornings and then night owls that may be more productive in the evenings. Experiment... try writing during different times in the day and see which time works for you.

The next time you sit down to write content for your blog and the words just don't want to come out, try one of these tips to see if it helps you get back into the flow of writing. If one of them do not work, try another... maybe all five.

Writer's block is just a speed bump that you can overcome. You just need to determine what you can do to change the way your brain thinks and then get back into the flow of writing!

 For blogging and content marketing advice, http://fresh2jobtricks.blogspot.in/ visit my blog

Data Archiving Strategy

Create a Successful Data Archiving Strategy

With massive amounts of data being generated day in, day out, organizations require significant amounts of storage. However, as data accumulates, much of it is not necessary for day-to-day business purposes. Yet, you can't exactly delete it due to both business and legal concerns. That's where data archiving comes in.

Why Archive Your Data?

There are many reasons to archive data. For example, high performance solid state drives allow you to access frequently used information much faster than traditional storage devices. However, these solid state drives do not have nearly as much capacity as their hard disk drive counterparts. Thus, moving files that are no longer needed on a routine basis off of these drives frees up space for current data and reduces costs. As a side benefit, moving information off of primary storage can also lead to performance improvements.While reducing costs per gigabyte stored and improving performance are compelling reasons to archive data, legal compliance is another. Whether your company is subject to a specific data retention regulation or has concerns about legal liability, archiving data for a prescribed time period can help you to comply with regulations or respond to legal requests.Another reason to archive data is to improve information backups. Each day, your company generates new data, all of which must be backed up. Soon, your information backup set may be far too large to back up efficiently. Meanwhile, data that should be archived isn't changing, yet each day it is being backed up. By archiving this data, you can reduce the size of your backups (and thus, reduce backup costs).Creating a Data Archive StrategyAccording to Dolphin, data archiving should support a comprehensive Information Lifecycle Management strategy. In order to effectively archive your data, you need to understand your data's lifecycle. At a minimum, you will need to understand the following:

Any legal obligations or regulations that affect your data

Which data should be retained

How long information should be archived

At which point data can be safely destroyed

How data should be destroyed at the end of its lifecycle

Different types of data have different information retention periods that may or may not be determined by state or federal regulations (Source: "Company Records: What Should You Keep... and for How Long", HR Training Center). For example, human resources data retention requirements vary by state and data type. You may be required to keep some files such as earnings and employee service records indefinitely. On the other hand, daily time reports, disability and sick benefits, and attendance records can usually be discarded after four or five years.As far as legal compliance goes, you'll definitely want to comply with any applicable regulations, but you may not want to keep record beyond the mandated time period. Why? Doing so could mean that the information is subject to legal discovery, an unnecessary risk. For any data subject to legal requirements or liability, work with corporate counsel to ensure that the data is archived and later destroyed appropriately.Data archiving removes infrequently accessed data off of primary storage systems and onto high capacity, low-cost storage. This frees up the company's high performance, and typically more expensive, primary storage systems while allowing the company to retain the information for as long as it deems necessary at a much lower cost. Meanwhile, should there be a need to access an archived file, that data is readily accessible from the archive.

Hacking

What is a Hacker?

In computer networking, hacking is any technical effort to manipulate the normal behavior of network connections and connected systems. A hacker is any person engaged in hacking. The term "hacking" historically referred to constructive, clever technical work that was not necessarily related to computer systems. Today, however, hacking and hackers are most commonly associated with malicious programming attacks on the Internet and other networks.

Origins of Hacking

M.I.T. engineers in the 1950s and 1960s first popularized the term and concept of hacking. Starting at the model train club and later in the mainframe computer rooms, the so-called "hacks" perpetrated by these hackers were intended to be harmless technical experiments and fun learning activities.

Later, outside of M.I.T., others began applying the term to less honorable pursuits. Before the Internet became popular, for example, several hackers in the U.S. experimented with methods to modify telephones for making free long-distance calls over the phone network illegally.

As computer networking and the Internet exploded in popularity, data networks became by far the most common target of hackers and hacking.

Hacking vs. Cracking

Malicious attacks on computer networks are officially known as cracking, while hacking truly applies only to activities having good intentions. Most non-technical people fail to make this distinction, however. Outside of academia, its extremely common to see the term "hack" misused and be applied to cracks as well.

Common Network Hacking Techniques

Hacking on computer networks is often done through scripts or other network programming. These programs generally manipulate data passing through a network connection in ways designed to obtain more information about how the target system works. Many such pre-packaged scripts are posted on the Internet for anyone, typically entry-level hackers, to use. More advanced hackers may study and modify these scripts to develop new methods. A few highly skilled hackers work for commercial firms with the job to protect that company's software and data from outside hacking.

Cracking techniques on networks include creating worms, initiating DOS attacks, or in establishing unauthorized remote access connections to a device.